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Understanding Interest Rates: Why Fed Rate Cuts Aren’t the Primary Driver—and Why That Matters
Low interest rates are hard to catch. Smart planning is easier to hold onto. by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning Interest rates touch almost every area of personal financial planning and rental property ownership. They influence cash flow, borrowing decisions, and ultimately the sustainability of a long-term plan. Used thoughtfully, debt can support good outcomes. Over-relied upon—or misunderstood—it can quietly introduce risk into an ot

Rich Arzaga
3 days ago6 min read


Location Is a Lever: How Rental Property Investors Can Use (and Not Abuse) “Hot Market” Lists
Markets don’t make decisions—investors do. The location of the market you invest in is one of the few levers you control. by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning With rental properties, there are things you control—and things you don’t. You can choose a fixed interest rate . You can model conservative rent and expense assumptions. You can decide how much leverage you’re willing to carry. What you can’t control is when interest rates re

Rich Arzaga
3 days ago5 min read


A Clear-Eyed Look at Housing, Rates, and Real Estate Returns Heading Into 2026
A data-driven analysis of the U.S. housing market, mortgage rates, and residential real estate investment performance based on National Association of REALTORS® economic research. by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning Most #realestate investors feel like the market has gone quiet—maybe even stalled. Values seem flat, transactions feel slower, and confidence is mixed. But when you step back and look at the data professionals are using behin

Rich Arzaga
4 days ago4 min read


Friends, Rent, and Thin Ice: What to Know Before You Sign Together
by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning Question: How should two people split rent when one earns significantly more than the other? Answer: Start by choosing the proper framework: Will your arrangement take a business or an emotional approach? This single decision shapes everything that follows. 1. Emotional Approach This is where many couples, friends, or partners begin—especially when one person earns more than the other. Income differen

Rich Arzaga
Nov 182 min read


Breaking Confirmation Bias in Real Estate Investing
Why investors need to hear the whole story—not just the success stories . by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning Real estate investors naturally gravitate toward posts, videos, and conversations that celebrate winning deals and financial success. In behavioral finance terms, this is classic confirmation bias —the tendency to seek out and prioritize information that supports what we already believe, while discounting or avoiding anything tha

Rich Arzaga
Nov 183 min read


Would a 50-Year Mortgage Ever Make Sense? A Financial Planner’s Take on Trump’s Proposal
A financial planner explains when a 50-year mortgage could make sense, how it affects equity, and why it’s more about flexibility than risk. by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer® Financial Planning Recently, a reporter asked this question: “President Trump has floated the idea of introducing a 50-year mortgage. While it would lower monthly payments at a time when housing affordability is near all-time lows, that trade-off of course means building equity woul

Rich Arzaga
Nov 103 min read


Reverse Mortgage vs. Home Equity Loan — Which Works Better for Retirees?”
Press query response submitted to HerMoney.com , November 2025 by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer ® Financial Planning I was recently asked by a financial journalist to weigh in on a reader question: “Reverse mortgage versus home equity loan — which works better for retirees?” It’s a great question, because although both tools tap into home equity, they are fundamentally different in how they function, how they are regulated, and how much risk they tran

Rich Arzaga
Nov 72 min read


Why Real Estate Success Isn’t About Timing — It’s About Perspective
Patience and perspective drive real estate success. What starts as a small investment, carefully nurtured, can develop into something lasting — not due to timing, but because of vision. by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer ® Financial Planning This article by Jonathan Lansner , business columnist for the Southern California News Group, explores the evolving California apartment market. Beyond the tactical moves and creative development strategies he highlig

Rich Arzaga
Oct 193 min read


Why So Many Homeowners Are Underinsured — and What Needs to Change
by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer ® Financial Planning (A response to Venessa Wong’s MarketWatch article, “ People pay a lot for insurance. Sometimes it’s not enough to protect them from disaster. ”) I’ve been following #venessawong’s MarketWatch series on the rising costs and declining reliability of personal insurance with both great interest—and growing professional frustration. The latest installment (linked above) captures what so many families are

Rich Arzaga
Oct 92 min read


What Reporters Ask: Roth 401(k) vs. Roth IRA — The Overlooked Nuances
How should someone decide between contributing to a Roth 401(k) and a Roth IRA? by Rich Arzaga, CFP®, CCIM , The Real Estate Whisperer ® Financial Planning One of the unique aspects of my work is that I occasionally get to respond to questions from national financial and business reporters preparing stories for prominent outlets like CNBC, MarketWatch, and AARP. These reporters are trying to make sense of complex financial planning issues for a broad audience — and they ofte

Rich Arzaga
Aug 212 min read
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